市場行銷/銷售

(英文圖書) Handbook of Research on the Future of Advertising and Brands in the New Entertainment Landscape 精裝版, IGI Global, 英文

(英文圖書)Leveraged Marketing Communications: The Importance of Studying the Transfer of O... 精裝版, Routledge, 英文

Advertising Theory 精裝版, Routledge, 英文

(英文圖書) "Innovate to Win: Unlocking Your Business Potential: Free Training Vouchers 平裝版, Independently Published, 英文

(英文圖書) Information Asymmetry in Online Advertising 精裝版, Routledge, 英文

(英文圖書) Net Zero Advertising: How Advertising Can Help Support a Sustainable Future 精裝版, Kogan Page, 英文

(英文圖書) A Marketer's Guide to Digital Advertising: Transparency Metrics and Money 精裝版, Kogan Page, 英文

(英文圖書) Mediating the Tourist Experience: From Brochures to Virtual Encounters 平裝版, Routledge, 英文

Decoding Coca-Cola: A Biography of a Global Brand 精裝版, Routledge, 英文

(英文圖書) Cases on Social Justice in China and Perspectives on Chinese Brands 精裝版, IGI Global, 英文

Pioneering African-American Women in the Advertising Business: Biographies of MAD Black WOMEN 平裝版, Routledge, 英文

(英文圖書) Rich Brand Poor Brand: How to Unleash Your David in a World of Goliaths 精裝版, Dbd International, Ltd, 英文

(英文圖書)Customer Engagement and Digital Business 精裝版, Routledge, 英文

(英文圖書) Guanxi: Relationship Marketing in a Chinese Context 精裝版, Routledge, 英文

(英文圖書) The Branded Mind: What Neuroscience Really Tells Us about the Puzzle of the Brain and the Brand 精裝版, Kogan Page, 英文

(英文圖書) Voice Marketing: Harnessing the Power of Conversational AI to Drive Customer Engagement 平裝版, Rowman & Littlefield Publis..., 英文

(英文圖書) The Economy of Brands 平裝版, Palgrave MacMillan, 英文

(英文圖書) Adoption and Implementation of AI in Customer Relationship Management 精裝版, Business Science Reference, 英文

(英文圖書) Social Customer Relationship Management (Social-CRM) in the Era of Web 4.0 平裝版, IGI Global, English

(英文圖書) Navigating the Shifting Landscape of Consumer Behavior 精裝版, Business Science Reference, 英文

(英文圖書) Brand Story: How to Launch Your Shoestring Startup Like a National Brand 平裝版, Miller Emedia, 英文

The New Bottom Line: Bridging the Value Gaps That Are Undermining Your Business 精裝版, Capstone

Foreign Advertising in China 精裝版, Wiley-Blackwell

Crisis Communication: Managing Stakeholder Relationships 精裝版, Routledge, 英文

(英文圖書) Net Zero Advertising: How Advertising Can Help Support a Sustainable Future 平裝版, Kogan Page, 英文

(英文圖書)Mastering IMC: A Comprehensive Guide to Integrated Marketing Communication 平裝版, Bentham Science Publishers, 英文

Experiential Marketing: Case Studies in Customer Experience 平裝版, Routledge, 英文

Perfect Pitch: The Art of Selling Ideas And Winning New Business, John Wiley & Sons Inc

TRad: Principles Guide & (Added) Considerations on Traditional Advertising 平裝版, Independently Published, 英文

(英文書) $100M Leads Summary & Workbook： How to Get Strangers To Want To Buy Your Stuff Paperback, Acquisition.com, 英文, 平裝版

(英文圖書)Diversity and Inclusion-Driven Marketing for Multicultural Marketplaces 平裝版, IGI Global, English

(英文圖書)Building Sustainable Poker Growth Engines: A strategic guide to retention-led po... 平裝版, Independently Published, 英文

(英文圖書) Build Your Brand 101: The Keys to Success in 3 Parts! 平裝版, Independently Published, 英文

(英文圖書) Market of One: How Your Agency Can Rewrite the Rules to Create Lasting Competit... 精裝版, Practical Inspiration Publi..., 英文

(英文圖書) How Emotional Marketing Can Save the World 平裝版, Civil Sector Press, 英文

The PR Masterclass: How to Develop a Public Relations Strategy That Works! 精裝版, Wiley

(英文圖書) Country-Of-Origin Effect in International Business: Strategic and Consumer Perspectives 精裝版, Routledge, 英文

(英文圖書) The Business Of Advertising 精裝版, Legare Street Press, 英文

(英文圖書) The Ultimate Handbook for TikTok Advertising: Reach 1 Billion Individuals Quickly with These ... 精裝版, Ariel House, 英文

(外文書)Banking the Business: Where Retail Banking Ends and Business Banking Begins Paperback, Discipline of Banking Press, English

(英文圖書) Beyond the plateau: mastering the content singularity for unstappable growth. 平裝版, Independently Published, 英文

(英文圖書) Exploring the Dynamics of Consumerism in Developing Nations 精裝版, Business Science Reference, 英文

(英文書) $100M Leads Summary & Workbook： How to Get Strangers To Want To Buy Your Stuff 精裝版, Acquisition.com, 英文

(英文圖書) Zero Complaints: The Path to Continuous Value Creation 精裝版, Productivity Press, 英文

(英文圖書) The Invisible Economy of Consumer Engagement: Uncovering Defining and Optimizing the Ocean o... 平裝版, Hand Promotion Management, ..., 英文

(英文圖書) Fields of Advertising Employment; Advertising Letters; House Publications; Technical and Trad... 平裝版, Legare Street Press, 英文

(英文圖書) Brand Fans: Lessons from the World's Greatest Sporting Brands 平裝版, Palgrave MacMillan, 英文

(外文書)Scroll-Stopping Video Hooks: A Systematic Approach to Creating Social Media Conte... Paperback, Independently Published, English

(英文圖書) From Idea to Empire: A Beginner's Guide to Building a Successful Business with... 平裝版, Independently Published, English

(英文圖書) Professional Powerhouse: A Complete Guide to Marketing on LinkedIn 平裝版, Independently Published, 英文

(英文圖書) Modern Marketing Strategy and Tactics: 19 strategies that other marketing books won't tell you 平裝版, Independently Published, 英文

(英文圖書) Integrity Selling for the 21st Century: How to Sell the Way People Want to Buy 精裝版, Currency, 英文

(英文圖書) The Emerging Technology of Big Data: Its Impact as a Tool for Ict Development 平裝版, Apple Academic Press, 英文

Quick Response: Managing the Supply Chain to Meet Consumer Demand 精裝版, Wiley

(英文圖書)Your Brand's Story: Building Trust and Connections 平裝版, Independently Published, 英文

(英文圖書) Brooklyn Vintage Ads Vol 15 平裝版, Independently Published, 英文

(英文圖書) Brooklyn Vintage Ads Vol 14 平裝版, Independently Published, 英文

(英文圖書)Be More Successful with Marketing and AdvertiZING 平裝版, Independently Published, 英文

(英文圖書) Empirical Perspectives of Celebrity Endorsements 平裝版, Independently Published, 英文

(英文圖書) The Service Providers 平裝版, Palgrave MacMillan, 英文